Marketing report
The Nobita system provides you with a Marketing report, through the statistics in the report, you can evaluate the effectiveness of marketing, the effectiveness of advertising campaigns, advertising c
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The Nobita system provides you with a Marketing report, through the statistics in the report, you can evaluate the effectiveness of marketing, the effectiveness of advertising campaigns, advertising c
Last updated
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Click Overview -> Marketing report -> Marketing effectiveness. The interface is displayed as shown below:
With the Marketing effectiveness report, you can view reports by branch, time frame, budget, or use filters to output the data that interests you.
(1) Sales = Total value of all orders created for leads‌
(2) Ads budget = Total Ads budget of all campaigns‌
(3) Lead average cost = Total Ads budget / Total leads‌
(4) Order average cost = Total Ads budget / Total order‌s
(5) Orders closing rate = Total number of closed leads / Total number of leads‌
(6) Ads-to-sales ratio = Total advertising budget/Total sales
(1) Ads budget = Total Ads budget of that campaign
(2) Number of clicks = Total number of click
(3) Number of leads = Total number of campaign's leads
(4) Number of closing orders = Total number of orders created for that campaign
(5) Nuber of products = Total number of sold product
(6) Cost per lead = Budget/Leads
(7) Cost per order = Budget/Orders
(8) Orders closing rate = (Orders/Leads)*100
(9) Sales = Qty*product price when created order
(10) Sales after discount = (Qty*product price when created order) - Discount
(11) Budget/Sales
